‘Creative people in a changing economy’ is the motto and drive to support companies who strive for success in the 21st century economy.
Our main goal is to focus on costumer related services providing quality and creativity in terms of lifestyle, events, marketing and incentive programs.
Skills & fields of experience include:
- All areas of consulting and event creation including creation and development of ideas, budgeting, marketing, sales and public relations. Direct connections to world class artists and celebrities
- Extensive knowledge and know how in the use of technology and social media marketing mainly to increase revenue and ROI.
- Consultant and Project Manager specialized in evaluating & securing the realization, quality control and return on investment of each project (event).
Productions & Projects (selection)
SY has produced, organized, and promoted many exclusive events and projects including:
SY has produced, organized, and promoted many exclusive events and projects including:
- Brand architect & creator for WOF (World Of Football) - The iLounge - World in Style - Celebrity Mobile -1001 Luxury & One Night for Humanity
- Brand & Marketing Consultant for Berlin Marketing Tourism (2 Years)
- World Luxury Congress at the George V Hotel, Paris (Producer)
- Akon after show event in Dubai (Producer)
- Cavalli launch event in Dusseldorf (Producer)
- Shirley Bassey concert live at the Pyramids (Producer)
- Lionel Richie live at the Pyramids (Producer)
- Amfar gala Cannes Film Festival with Sharon Stone, Elton John and Ringo Star (Executive Producer)
- Amfar gala in New York with Sharon Stone, Larry King (Producer)
- Gala in Monte Carlo with Prince Albert, Claudia Schiffer and Julio Iglesias (Executive Producer)
- Official hospitality packages and after show parties for Madonna, U2, The Eagles, Rolling Stones and Robbie Williams (Promoter)
- Concept development and full production of automobile and product launches in the Middle East including Alfa Romeo, BMW, Kia, Kodak, Lamborghini, Mercedes, MGM Grand, Opel, Jaguar and the Pirelli launch. (Producer)
- Coordination and execution of more than 300 weddings in Egypt & the Gulf Region and Saudi Arabia including the setup, coordination & entertainment.
- Design of mascot of the FIFA Junior Soccer World Cup held in Egypt.














































